There are people who would never dream of paying to have a custom built.
There are people who own custom rods and can appreciate the improvement in feel, overall quality and performance over a factory rod and can realize the value in owning a custom build
I'm the second kind of person, I own several customs. With that being said, couldn't justify having a rod built that spends most of its time sitting on a pod or bankstick and very little actual time in my hands. My two cents
Jeff